Services. Products.

Comprehensive CEE Market Solutions

From strategy to execution—everything you need to succeed in Central and Eastern European markets.

01. Consulting services

Strategic Market Intelligence

Make informed decisions backed by deep market knowledge and real-time competitive intelligence.

Market Research & Analysis

  • Comprehensive market size and growth potential studies
  • Competitive landscape analysis
  • Regulatory and compliance requirements mapping
  • Consumer behavior insights specific to each CEE country

Market Entry Strategy

  • Go-to-market planning tailored to your product
  • Distribution channel selection and optimization
  • Pricing strategy for local market conditions
  • Risk assessment and mitigation planning

Competitive Supplier Identification

  • Sourcing and vetting local manufacturers
  • Quality assurance protocols
  • Cost analysis and negotiation support
  • Supply chain optimization

Deliverable Example: Within 4-6 weeks, receive a comprehensive market entry blueprint including market size, recommended distribution channels, pricing strategy, and implementation timeline.


02. International trade operation

End-to-End Trade Execution

We handle the complexity of international trade so you can focus on growth.

Sales agent for exporters

  • Establish your brand presence in target CEE markets
  • Direct customer acquisition and relationship management
  • Order processing and customer service in local languages
  • Sales reporting and market feedback
  • Ideal for: Companies wanting to test markets before committing resources

Buying agent for importers

  • Identify and verify qualified suppliers across CEE region
  • Price negotiation and contract management
  • Quality control and compliance verification
  • Logistics coordination and documentation management
  • Ideal for: Companies seeking reliable CEE suppliers

Exclusive distributor

  • We purchase your products and distribute through our established network
  • Access to retailers and e-commerce platforms
  • Inventory management and fulfillment
  • Local marketing and brand building
  • Ideal for: Brands ready to scale quickly with minimal operational burden

Transaction Intermediary

  • Commission-based facilitation of complex trade deals
  • Multi-party transaction coordination
  • Payment security and contract enforcement
  • Cross-border compliance management
  • Ideal for: One-time or specialized trade operations

Why choose our trade services:
✓ Established relationships with major retailers and e-commerce platforms
✓ Licensed and compliant in all CEE markets
✓ Average transaction completion time: 30% faster than industry standard
✓ Risk mitigation through local legal expertise


03. B2B & B2C Marketing services

Grow Your Brand Across CEE Markets

Strategic marketing that resonates with local audiences while maintaining your global brand identity.

In the field of marketing, we work very closely with experts in B2B and B2C marketing. Our exclusive partner is the marketing agency Marco BBN, which is part of the largest international B2B agency comprising more than 1,000 marketing specialists in more than 40 countries.

Market Positioning

  • Brand adaptation for CEE cultural contexts
  • Competitive positioning strategy
  • Messaging framework development

Digital Marketing

  • Multi-channel campaigns (paid search, social, display)
  • E-commerce optimization for local platforms
  • Content marketing in local languages
  • Marketing automation and CRM integration

B2B Lead Generation

  • Targeted outreach to distributors and retailers
  • Trade show presence and event marketing
  • Industry partnership development

B2C Brand Building

  • Consumer awareness campaigns
  • Influencer partnerships
  • Retail activation strategies

Performance Tracking: Monthly reporting on KPIs including brand awareness, lead generation, sales conversion, and ROI by market.


04. Asian Markets Expansion

Your Gateway to India and Asian Markets

Building on 20+ years of CEE expertise, we’re now expanding global trade opportunities to one of the world’s fastest-growing regions. Through our collaboration with the Asian Exporters‘ Chamber of Commerce and Industry (AECCI), we connect European businesses with vetted partners across 20+ Asian markets.


Official Partnership

Certified Collaboration Partner

SELMA is a proud Collaborative Partner for International Trade Affairs with AECCI, one of Asia’s leading trade organizations. This partnership, certified in October 2027, gives our clients:

Direct access to pre-vetted distributors and manufacturers
Regulatory support for complex Asian markets
Local expertise through AECCI’s extensive network
Risk mitigation via established trust relationships

View Official Certificate →


FAQ

Common Questions

Q: Which CEE countries do you cover?

A: We operate in countries: Czech Republic, Poland, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia.

Q: What is your typical engagement duration?

A: Consulting projects typically run 3-6 months. Trade and distribution partnerships are usually multi-year relationships. We’re flexible based on your needs.

Q: What industries do you specialize in?

A: Our core expertise is in consumer goods, food, technology products, and industrial equipment. We’ve successfully launched brands in FMCG, electronics, software, machinery, and lifestyle products.

Q: How do you charge for services?

A: Pricing varies by service type:

  • Consulting: Project-based or monthly retainer
  • Trade operations: Commission or margin-based
  • Marketing: Campaign budgets plus management fee

We always provide transparent quotes before engagement..

Q: Do you require exclusivity?

A: Not for consulting services. For distribution partnerships, we discuss exclusivity terms that benefit both parties.


Ready to Expand to CEE Markets?

Let’s discuss your growth strategy. Book a free 30-minute consultation with our CEE market experts.

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